As you know, tracking website page views can be both exciting and frustrating. Although unique visitor counts may increase thanks to various online marketing campaigns, it can be difficult to convert those searchers into buyers on their first visit. Many searchers perform product research and...
What Your Digital Marketing Team Isn't Doing! Brick and Mortar Stores have a lot of catching up to do on the digital frontier, and that includes more than simply creating a Facebook account. According to a recent study on The State of Retail in a Digital...
If you’re a business owner or run a small business and you're not an Internet Marketing Professional with search engine optimization SEO training, then it has become extremely difficult to stay on top of all the changes and requirements to show up on a major...
The rise of mobile marketing brings businesses around-the-clock opportunities to reach customers in a way that is both time and location specific....
Marketing 101: Know Your Demographic Know Your Demographic and the Rankings will Follow! Google likes to help businesses who are actually filling a need. When you first begin to market digitally, it can be easy to get lost in the less important things like finding your "tactics" and...
Bringing new customers to a business from the internet requires more than just a well-developed website. The number of websites online continues to increase exponentially, with the milestone of 1 billion websites crossed in the fall of 2014. Businesses face very steep online competition. Gaining attention requires...
What Is SEO Learn What It Is and Why You Need It. SEO - When your business has a website or blog, your goal is to get it noticed by the consumers or clients you want to reach. SEO, or search engine optimization, can help you accomplish...
Social Media: You Want It Because Everyone Else Has It But the cool marketing kids at Coca-Cola are doing it! If the cool marketing kids at Coca-Cola jump off a cliff, are you going to do that too? Turns out the questions that our parents asked when we...