Digital Marketing For Dentist

Reputation Management

Even the most proactive dentists may find that their ratings have dropped over the years from a disgruntled patient or two. If these poor ratings aren't offset by positive ratings from other patients, your practice may not be viewed as favorably as you would like. We can help improve your online reputation by providing best practices for requesting rankings from all patients so anyone searching for your business sees the glowing reviews from current patients.

Introducing New Services

Digital marketing provides you with an ideal way of introducing lucrative new services. Are you offering InvisAlign, whitening or veneers? These high-profile cosmetic procedures are very popular in searches, and if you're not talking about your offerings on social media and on your website you may find that your practice is passed over for a competitor.

Our Digital Marketing Professionals will work closely with you to ensure you're hitting all the keywords that are important for your particular business.

Targeted Local Advertising

Local search results show individuals more specific results than ever before, while mobile advertising provides an opportunity to target potential patients in your geographic area. Social media offers exciting opportunities for hyper-segmentation such as offering whitening services to brides who will be getting married in the next 3-6 months or targeting parents of young children to continue growing your practice.

Understanding the type of content that your ideal customer reacts positively to allows us to identify and amplify growth drivers for your practice. For some doctors, it may be pricing -- while others may find that a quick wait time in the office and simple scheduling are what brings in new patients on a regular and predictable cadence.

Website Design Services

Creating a welcoming presence on your website can be a challenge, as customers have high expectations for the experience overall. If your website isn't fully optimized for mobile browsing, you may be losing patients before they even walk in your door! Our web designers understand how to create an exceptional user experience that will make it simple for new patients to get the information that they need, while ensuring that all SEO tactics are optimized for performance and cost-effectiveness.

Proactive Lead Generation

Want to create or grow your mailing list, so you can remind people when their next cleaning or upcoming dental work is due? Lead generation forms that offer your new or existing patients an incentive to share your information or recommend you to others can result in extraordinary numbers of fruitful new leads. Lead generation can work across a variety of platforms: from your website, to social media to mobile marketing. We have worked with offices just like yours, and understand your unique challenges and how to create an remarkable and integrated experience.

Customer Journeys

A customer no longer simply visits your location -- instead, they take a journey that has multiple touch points throughout your organization. This can start with your website and receptionist, through their office visit and continuing on as they become more entangled with your practice. We help you see all the various places where you and your staff can help turn a patient into an advocate: someone who not only returns for more services but tells others about the personal service their received both in-person and online.