Drive More Detailing Customers to Your Business
Use Digital Marketing to Increase Auto Detailing Sales
Just as you know auto detailing is much deeper and more intricate than a simple car wash, digital marketing is a way to use data and the internet to super-charge your marketing and drive more customers to your business. You shouldn't be intimidated by the idea of expanding your online marketing and website -- the professionals at Webociti are here to support you each step of the way! Here's a sampling of the services that we offer for auto detailing businesses like yours.
Increased Website Traffic
Boosting the traffic to your website can take a variety of different forms such as search engine advertising and optimization of your site for search. When customers hit a search engine in need of auto detailing, your services should be one of the first to appear -- and certainly above your competitors! Enhancing your website and keywords provides prospective customers with enough information to encourage them to click and learn more about your business and you'll see the results in increased traffic to your website. Have you ever wondered how Google or Bing know how to deliver the right results when you type in "find restaurants near me"? This is called location-based searching, or local search, and Webociti understands how to make your business show up in the right locations every time.
Mobile Optimized for Performance
When you have more customers coming to your website, each visit is an additional opportunity to convince a prospect to use your services. A website is your digital front door and should be wide open and welcoming -- and contain all of the critical information that prospects need to call you or make an appointment. Today's consumers are increasingly mobile, and nearly 80 percent will use their phone to search for goods and services when they're on the go. That means your website needs to be mobile-optimized with highly visible contact information, customer reviews and service offerings. Having a "special sale" section or coupons will bring customers back to your site repeatedly.
Customer Education
Content marketing is one of the best ways to educate your customers about the benefits of auto detailing for the life-long value of their vehicle. Many people may be under the mistaken impression that detailing only involves in-depth washing of the outside and cleaning of the inside, instead of the straight-from-the-dealer feel that auto detailing provides to their ride. Tell your story and the stories of your customers through blog posts, social media posts and other forms of online interaction. When you present a human face to your customers, they're much more likely to invest in your business and recommend you to their friends and neighbors.
Reputation Management
It's inevitable, but unfortunate -- you are going to have some customers who simply are not thrilled with the service that you provide no matter what you do. When this happens, unsatisfied customers are the ones most likely to post negative reviews about your business, and these reviews can cause serious problems as you attempt to gain new customers. Since reviews are so highly rated by search engines, it's unlikely that they will be missed when someone is searching for your business. Fortunately, the digital marketing professionals at Webociti have helped dozens of businesses turn their online reputation around.
Your business is unique, and just as there are specific processes and procedures that you understand to deliver a world-class clean and shine to your vehicles -- our marketing specialists are the best at what they do, too. We will work closely with you to define just the right strategy for your business needs and expectations. Give our team a call today at 678-892-7157 to speak with an automotive marketing professional or fill out our online contact form.
Webociti Automotive Specialist
Some of the automotive focus areas we service.
Webociti Automotive Services
Some of the automotive related services we provide.
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WHAT OUR CLIENTS SAID
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We had a business meeting yesterday. Everyone is so pleased with the new website and our website ratings, we're coming up in the first 5 when we search on Google. - Thank you and your staff!
We have been using Webociti for three plus years now and we couldn't be more pleased. They have a deep understanding of effective SEO in an industry that seems like the wild West and is full of promises. Sales are up 53% as I type this and most of it is from our organic ranking with Google.