Digital Marketing Keeps Service Bays Full
Auto Body Shops Need Marketing Too.
Keeping your team busy throughout the year is a critical part of your business, but how much time do you really have to devote to marketing? Without a concentrated effort to reach customers where they are with timely information about your services, your business can suffer. This is especially true if your competitors have a strong communication strategy and focus on the customer -- they may be siphoning your customers off a few at a time. Fortunately, Webociti has decades of experience working with auto body shops and can help you be successful at gaining new customers and keeping current customers engaged with your shop.
Meeting Customers Where They Search
You wouldn't consider standing on a street corner and waiting for an accident to happen so you can offer your services as an auto body shop, would you? While it might be a successful way to get noticed by a broad variety of people, it's unlikely that many of them need services that you provide. Digital marketing provides a way to match your goods and services with customers who are in dire need of assistance -- at exactly the moment they need you! Our paid advertising campaigns target keywords such as auto body shop, collision repair, car repair near me, and deliver your ad to customers at just the right time. Then, your mobile-friendly website encourages prospects to look more closely at your business and learn more. Add in a great call to action and you've gained a new customer and filled yet another service bay!
Social References
People today are constantly on social media, and with billions of daily logins means that key sites such as Facebook and Twitter continue to be a great way to reach both new prospects and current customers. Whether you want to reach out on a regular basis with content marketing on social media or create targeted advertising in your geographic area, Webociti digital marketing professionals are able to help refine your audience and drive more people to engage with your brand.
Reputation Management
Keeping a pristine reputation online can be challenging -- even the slightest issue can become a full-blown problem online. If you have only a few customers who left your shop less-than-happy (but without complaining), who then decide to post online . . . it can have a significant negative impact on your business. Webociti's reputation management services help find negative reviews and balance out the impact with scores of positive feedback from satisfied customers. Studies show that more than 84 percent of people would be happy to give a positive review of a business, but of those 84 percent only 29 percent take the time to post reviews. Why is this? Mostly because no one has asked customers to take this step! We will work with you to define a strategy to boost positive reviews and your overall online presence.
Make It Mobile
From mobile website design to instant gratification with local searches, mobile plays a huge part in in today's marketing and advertising world. Over 70% of all local searches are conducted via a mobile phone, meaning your site should be fully optimized or you risk missing out on valuable new customers. Having a truly mobile-friendly website takes more than a simple redesign -- it can mean fundamentally rethinking how your website is used and where various pieces of information live within your site. When prospects are able to find the information that they need quickly, their overall perception of your business increases.
Get started today on your automotive body shop marketing strategy! Our professional marketers are standing by at 678-892-7157 or you can fill out our online contact form. Give us a call today and you're one step closer to filling those service bays with new and returning customers!
Webociti Automotive Specialist
Some of the automotive focus areas we service.
Webociti Automotive Services
Some of the automotive related services we provide.
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WHAT OUR CLIENTS SAID
Don’t take our word. See what’s our client said about us.
We had a business meeting yesterday. Everyone is so pleased with the new website and our website ratings, we're coming up in the first 5 when we search on Google. - Thank you and your staff!
We have been using Webociti for three plus years now and we couldn't be more pleased. They have a deep understanding of effective SEO in an industry that seems like the wild West and is full of promises. Sales are up 53% as I type this and most of it is from our organic ranking with Google.